Since humankind invented the wheel, we’ve been determined to take it to new heights, push it to the limit, and revel in the experience. Ritual is a big screen celebration of the indomitable human spirit that defines the sport of mountain biking with unforgettable film-going experiences. The film series highlights incredible athletes, creative filmmakers, engaging storylines and stunning cinematography; bringing riders together in mountain biking’s greatest cities and venues.
Launched in 2020 and shut down by Covid19, Ritual Mountain Bike Film Tour re-launched in Spring 2024. The tour, founded by Chris Keig (Warren Miller / Fly Fishing Film Tour), Geoff Shaffer (Pearl Izumi) and Chad Melis (Turn It Up Media / REEB Cycles), features collections of industry-leading films from established and independent film makers on the big screen touring to roughly 70 venues in 2025 through a mix of twenty hosted and 50 planned licensed live events.
Visit ritualbike.com for additional details, upcoming tour dates, host a film event and/or get additional details. Follow RITUAL on Facebook and Instagram.
